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Salesforce Plat-UX-102 Exam Syllabus Topics:

SectionObjectives
Value Design- Strategic direction
  • 1. Innovation opportunity identification
    • 2. Business outcome alignment
      - Challenge framing and problem definition
      • 1. Understanding organizational dynamics
        • 2. Defining effective challenge statements
          Intangible Deliverables- Stakeholder alignment
          • 1. Cross-functional relationship mapping
            • 2. Stakeholder engagement strategies
              - Communication and visioning
              • 1. Vision presentation techniques
                • 2. Storytelling for product strategy
                  Tools and Artifacts- Salesforce platform capabilities
                  • 1. High-level platform feature mapping
                    • 2. Feasibility, desirability, viability assessment
                      - Co-creation methods
                      • 1. Design collaboration techniques
                        • 2. Stakeholder workshops

                          Salesforce Certified Platform Strategy Designer Sample Questions:

                          1. The strategy designer at Cloud Kicks has worked with the development team to create a cross-cloud 360 prototype based on a concept to create a better customer experience and help dive revenue.
                          What should the designer produce to get buy-in from the business stakeholders?

                          A) Business metrics and ROI map
                          B) Business case and roadmap
                          C) Business user flow and journey map


                          2. A health and wellness company wants to create a 10-year vision for its business. Which external context for innovation is the least risky trend to influence the company's strategy?

                          A) Demographic shift: Number of affluent and educated young professionals in the U.S. in the next
                          B) Perception shift: Feelings toward the efficacy of wellness products in the next 10 years
                          C) Market shift: The stability of the economy and consumers buying power in the next 10 years


                          3. A strategy designer at Cloud Kicks is assigned to a new project team with mixed backgrounds from around the company.
                          How could a kickoff meeting help align the project team before they begin working together?

                          A) Create a social contract and promote a detailed plan for how to execute on the new teams charter.
                          B) Facilitate activities to gain an understanding of each others' skills, communication styles, and expectations.
                          C) Outline chain of command and set ground rules for how to properly execute design thinking methodologies.


                          4. A strategy designer is teaching a marketing team how to use the How Might We format for challenge framing.
                          What is the reason the statement should sav "How might we" instead of "How will we"?

                          A) It allows the team to explore solutions without committing to one right away.
                          B) Marketing teams do not have the responsibility to drive design challenges.
                          C) "Will" assumes the problem can be solved without due diligence.


                          5. Cloud Kicks (CK) is going through a digital transformation exercise around its customer support capabilities. CK's strategy designer suggests to include Omni-Channel as a part of the company's transformation discovery.
                          Which channel is included in Salesforce Omni-Charmel capabilities?

                          A) Self-Service
                          B) Messaging
                          C) Onsite Visit


                          Solutions:

                          Question # 1
                          Answer: B
                          Question # 2
                          Answer: B
                          Question # 3
                          Answer: B
                          Question # 4
                          Answer: A
                          Question # 5
                          Answer: B

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