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Updated: Sep 03, 2026
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Salesforce Analytics-Con-201 Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified CRM Analytics and Einstein Discovery Consultant Exam |
| Exam Number: | Analytics-Con-201 |
| Exam Format: | Scenario-based Questions, Multiple Select, Multiple Choice |
| Real Exam Qty: | 60 |
| Related Certifications: | Salesforce Certified Platform App Builder Salesforce Certified Administrator Salesforce Certified Data Analyst |
| Available Languages: | English |
| Exam Duration: | 105 minutes |
| Certificate Validity Period: | Maintained via Salesforce certification maintenance (Trailhead modules, annual upkeep) |
| Recommended Training: | Einstein Discovery Learning Resources Salesforce Trailhead CRM Analytics Modules |
| Exam Registration: | Salesforce Certification Registration Pearson VUE Salesforce Exams |
| Sample Questions: | Salesforce Analytics-Con-201 Sample Questions |
| Exam Way: | Online proctored exam via Pearson VUE or authorized testing centers |
| Pre Condition: | No strict prerequisites required, but recommended experience with Salesforce CRM Analytics (Tableau CRM), data modeling, and basic Salesforce platform knowledge |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials |
Salesforce Analytics-Con-201 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Einstein Discovery | - Insights interpretation and recommendations - Model building and predictions |
| Topic 2: Dashboard and App Development | - Interactive filters and user experience optimization - Lens creation and dashboard design |
| Topic 3: Security and Access | - App and dataset permissions - Row-level security and sharing rules |
| Topic 4: Data Integration and Connectivity | - Connecting external data sources - Data synchronization and refresh strategies |
| Topic 5: Data Management and Preparation | - Data transformation and dataflows - Dataset creation and configuration in CRM Analytics |
Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:
Question 1
Universal Containers (UC) uses a Microsoft Azure SQL Data Warehouse to gather information about sales reps' objectives. UC wants to use CRM Analytics to gain insights from this data and automatically load it into a CRM Analytics dataset daily. The data also needs to be transformed and merged with data from the company's org.
Which CRM Analytics user interface features should be used to complete these requirements?
A. CRM Analytics Connector for Excel used in conjunction with dataflows/recipes
B. Analytics REST API used in conjunction with dataflows/recipes.
C. Microsoft Azure SQL Data Warehouse Connector used in Conjuction with dataflows/recipes
Question 2
A CRM Analytics consultant has enabled data sync manually in an org that uses dataflows/recipes. The client says that the dataflow/recipe fails each time it starts running.
What is causing the dataflow/recipe to fail?
A. Dataflows/recipes with sfdcDigest nodes fail until sync has run for the first time.
B. Dataflowsysrecipes with computeExpression nodes fail until syne has run for the first time.
C. Dataflows/recipes with Augment nodes fail until sync has run for the first time.
Question 3
Universal Containers' CRM Analytics team is building a dashboard with two widgets.
1. List widget associated to the query "Type_2" and grouped by the dimension "Type" (multi-selection)
2. Donut chart widget associated to the query "Step_pie_3" and grouped by the dimension "Type" The team wants to use bindings/interactions so any selection in the List widget will filter the Donut chart. The queries use different datasets, and users should be able to choose more than one Type (multi-selection).
What is the right syntax for the binding/interaction?
A. 
B. 
C. 
Question 4
A manager at Cloud Kicks asks for data in a dashboard to be refreshed after the sync of an external connection to Google BigQuery.
How should the consultant accomplish this?
A. Check the scheduled date/time of the sync and schedule the recipe to run 15 minutes after the start time of the sync.
B. Create 3 Salesforce flow to trigger the recipe to run once the connection sync has finished running.
C. Schedule the recipe to run as event-based and check the Salesforce external connection syncs checkbox.
Question 5
Universal Containers has a dashboard for sales managers that want to visualize their win rate.
Which chart type should the consultant use to keep track of targets?
A. Line
B. Gauge
C. Metric Radar
Solutions:
| Question 1 Answer: C | Question 2 Answer: A | Question 3 Answer: B | Question 4 Answer: C | Question 5 Answer: B |
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