Updated Dec-2021 Pass Marketing-Cloud-Consultant Exam - Real Practice Test Questions [Q10-Q28]

Updated Dec-2021 Pass Marketing-Cloud-Consultant Exam - Real Practice Test Questions

Download Free Salesforce Marketing-Cloud-Consultant Real Exam Questions

Difficulty in writing Marketing-Cloud-Consultant Exam

Now, these days the significance of Salesforce Marketing-Cloud-Consultant is increasing day by day then the difficulty of passing Salesforce Marketing-Cloud-Consultant exam questions is also advancing. Candidates can only be passed Salesforce Marketing-Cloud-Consultant exam if they practice daily, prepare from quality preparation material and believe in yourself. This is always a tough task for the candidates to pass Salesforce Marketing-Cloud-Consultant exam because Salesforce Marketing-Cloud-Consultant exam syllabus has some tricky concepts and the candidates find it hard to understand these topics. To overcome these problems candidates should have to keep these points in mind. First of all look for some updated and in detailed exam preparation material. They will really help you in understanding the very small to the small concept of the Salesforce Marketing-Cloud-Consultant exam. The second point look for Salesforce experts helps, as they have the experience of the Salesforce Marketing-Cloud-Consultant exam and they can tell you the real exam scenario. The third point is candidates should practice from quality Salesforce Marketing-Cloud-Consultant exam practice tests. Pass4training provides you internationally recognized Salesforce Marketing-Cloud-Consultant dumps that will ensure hundred percent passing surety at the first attempt. These Salesforce Marketing-Cloud-Consultant questions answers have been made by Salesforce professionals and experts. The most important thing Pass4training also provides Salesforce Marketing-Cloud-Consultant practice test with updated and latest questions that will help candidates a lot from the prospect of preparation.

Salesforce Marketing-Cloud-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Summarize How to Use Data Designer to Incorporate Data Source into Contact Builder Explain the Role and Capabilities Within Contact Builder
Topic 2	Given a Scenario, Determine the Appropriate Solution for Given Requirements Considering Technical Expertise of Personas
Topic 3	Articulate How Data Construct will Drive One-to-One Messaging and Content Explain the Purpose of IP Warming and Make a Recommendation Based on Customer Needs
Topic 4	Understand How Data is Retrieved Within a Relational Data Model (For Example; Basic SQL) Understand How Cardinality Impacts Data Modeling
Topic 5	Provided Sith a Set of Business Requirements, Determine What Additional Information is Needed to Design the Tecommended Solution
Topic 6	Explain the Various Ways to Individualize Email Content Explain Various Marketing Cloud Email Technologies
Topic 7	Analyze Customer Data to Determine the Appropriate Data Model (for Example; List Model, Data Extensions)
Topic 9	Given a Customer Scenario, Select the Appropriate Workflow that Meets the Business Requirement (for example; import, segmentation, email send)
Topic 10	Given a Scenario that Includes Customer Information About Subscriber Acquisition, Management, and Attrition, Utilize This Information to Select Solution Components
Topic 11	Summarize Send Logs, Including When/Why to Use it and How to Create and Manage Summarize Send Logs, Including When/Why to Use it and How to Create and Manage
Topic 12	Explain the Various Data Objects in the Marketing Cloud (for Example; Data Extensions, List Model, Data Retention Model,Publication Lists, Suppression Lists)
Topic 13	Compare and Contrast the Ways to Individualize Content, Such as SSJS vs. AMPscript, Dynamic Content Wizard vs. AMPscript/LookupRows Function
Topic 14	Given a Customer Scenario, Identify Which User Stories are Appropriate to Use for Accessing Marketing Cloud, Determine the Fators to Consider When Scaling the Solution
Topic 15	Understand the Prerequisites to Consider Prior to Starting a Marketing Cloud Connect Configuration Compare and Contrast Triggered and Scheduled Interactions
Topic 16	Understand How to Send an Email to a Contact, Lead, Campaign, and Report Via the Sales/Service Cloud and Marketing Cloud
Topic 17	Provided With a List of Branding and Creative Strategies, Probe for Additional Information That is Needed to Recommend an Appropriate Solution
Topic 18	Understand How Sales/Service Cloud Data in the Marketing Cloud Can be Segmented Compare and Contrast Standard Reports, Data Views, and Tracking Extracts
Topic 19	Understand Available Data Types, Retention, and Template Options When Building a Data Extension Implications of a System Being Database of Record

For more info visit:

Salesforce Marketing-Cloud-Consultant Exam Reference

 

NEW QUESTION 10
Northern Trail Outfitters wants to build an abandoned cart journey which includes a Decision Split that evaluates if a customer has made a purchase after they enter the journey. Customer data is stored in a master data extension ans purchase data is stored in a second data extension.
Which two steps should they include to accomplish this journey?

• A. Create a Data Relationship in Email Studio to relate the two data extensions.
• B. Configure activities within Automation Studio to update the purchase data.
• C. Use Data Designer in Contact Builder to relate the two data extensions.
• D. Utilize Entry Data on a Decision Split within Journey Builder.

Answer: A,D

 

NEW QUESTION 11
A user receives a message stating that there is an error binding data bound member when testing an Entry Event in Journey Builder.
What can a user do to ensure that contacts enter this interaction successfully based on the error message?
(Choose two.)

• A. Import new subscribers to the All Subscribers table.
• B. Make sure the contact is above the High Water Mark on the source data.
• C. Fire the event in both Automation Studio and the Entry Event.
• D. Select a source DE with a root relationship to the contact.

Answer: B,D

 

NEW QUESTION 12
What functionality is contained in Journey Builder that does NOT exist in Automation Studio?

• A. The option to convert a qualified Lead to a Contact.
• B. Flexibility to wait based on duration or a specific time.
• C. Native execution of a Server-side JavaScript activity.
• D. The ability to send an email to a Salesforce audience.

Answer: D

 

NEW QUESTION 13
Northern Trail Outfitters and its subsidiaries use Sales Cloud and Marketing Cloud to send customers frequest email communications of new products and updates on their portfolios. They have noticed the messages and branding being sent varies greatly and would like to create a bether customer experience.
What extension product should be considered to unify the messaging and branding of these communications while still allowing personalization and timing of campaigns?

• A. Distributed Marketing
• B. Distributed Sending
• C. Einstein Content Selection
• D. Marketing Cloud Connect

Answer: B

 

NEW QUESTION 14
A mobile contact is not receiving SMS messages sent via MobileConnect.
In which two ways could a consultant troubleshoot this issue? (Choose 2 answers)

• A. Ensure the "opt-in" box is checked in the Mobile Connect Demographics table.
• B. Check the contact opt-in status in All Subscribers.
• C. Check the contact is subscribed to the correct short or long code.
• D. Ensure the contact is subscribed to the correct keyword.

Answer: A

 

NEW QUESTION 15
As part of their brand guidelines, Northern Trail Outfitters (NTO) uses a custom brand font for all print marketing materials. NTO wants to use their custom brand font in email as well.
What is the recommended best practice for font usage in email?

• A. Use a web-safe font for text that closely matches the brand's custom font.
• B. Edit an email's HTML to list the custom brand font in the style tag's font-family property.
• C. Build an email using multiple images, with all text saved in the brand font.
• D. Build an email as one image, with all text saved in the brand font.

Answer: A

 

NEW QUESTION 16
ABC Company is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement? (Choose two.)

• A. Marketing Cloud Administrator
• B. Marketing Cloud Email Marketing Manager
• C. Marketing Cloud Channel Manager
• D. Marketing Cloud Regional or Local Administrator

Answer: A,C

Explanation:
Explanation

 

NEW QUESTION 17
A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.
Which two Marketing Cloud features will support this effort?
Choose 2 answers

• A. Cloud Pages
• B. Content Builder
• C. Data Designer
• D. Web Analytics Connector

Answer: B,D

 

NEW QUESTION 18
Collect addresses through Smartcapture, segment the data, send emails referencing data from a data extension.
What skillset is needed ?

• A. HTML
• B. AMPScript
• C. CSS
• D. SQL

Answer: D

 

NEW QUESTION 19
What is the capability of the Import within Contact Builder? (Choose two.)

• A. Like the Import Wizard, the Contact Builder import definition can be executed without saving.
• B. In order to use Map by Header Row, the fields in the DE and file must match exactly.
• C. The target destination can be a DE, list, or All Contacts for Mobile Push or Connect.
• D. The data source can be a local file, data filter, or file on any FTP.

Answer: B,C

Explanation:
A data source cannot be a data filter so answer A is not right.

 

NEW QUESTION 20
Northern Trail Outfitters wants to know the number of Contacts in their account. This information needs to be emailed to their Chief Marketing Officer on a weekly basis.
What could be configured to meet this request?

• A. Query the _Subscriber Data View and Extract it weekly
• B. Schedule the Contacts Counts Standard Report
• C. Query the _Contact Data View and transfer it weekly
• D. Configure the Contact Extract Activity in Automation Studio

Answer: D

 

NEW QUESTION 21
What statements are correct regarding Attribute Groups?
Choose 2 answers

• A. They link data extensions to other data extensions.
• B. They link data extensions to contacts.
• C. They link data extensions to subscriber lists.
• D. They link subscriber lists to contacts.

Answer: A,B

 

NEW QUESTION 22
Northern Trail Outfitters has several business units (BU) and each BU uses specific data extensions, like Product Information.
How Should they configure these data sources?

• A. Share data extensions from the top-level BU.
• B. Use the File Transfer Activity to import data into each BU.
• C. Create a local copy of the product data in each BU.
• D. Give users the Administrator Role so they can see all of the data.

Answer: D

 

NEW QUESTION 23
The customer has the following requirements for storing engagement data in their data warehouse:
* All email open and click activity must be pulled daily from MC
* Output files must meet the specific requirements for the data warehouse
* All the activity must be provided via FTP in one file.
Which automation workflow meets the customer requirements?

• A. Extract activity of data view tables -> Query activity to create the required file -> Transfer activity
• B. Query activity to pull data view information -> Extract activity of data extension -> Transfer activity
• C. Report activity that generates recent send summary report -> Report delivered directly to FTP
• D. Extract activity of tracking extracts that combines data into required file -> Transfer activity

Answer: D

 

NEW QUESTION 24
Northern Trail Outfitters (NTO) wants its monthly distributor newsletter email to appear to be sent on behalf of the subscriber's account representative without segmenting the audience by sales representative.
In which two ways could this distributor-specific sender profile be configured in a Marketing Cloud account with Sender Authentication Package implemented?
Choose 2 answers

• A. Use substitution strings to populate the From Name and From Email values in the sender profile.
• B. Utilize AMPscript data extension lookups to dynamically populate the From Name and From Email values.
• C. Match the external keys of the sender profile and data extension containing account representative details.
• D. Pick "Choose from list," selecting the From Name and From Email values from the list of account users.

Answer: A,B

 

NEW QUESTION 25
A customer wants to reports on 'Not Sent' contacts in Journey Builder.
Which method should be used?

• A. Use an automation with Tracking Extract.
• B. Use the standard report 'Subscribers Not Sent to'.
• C. Query the _sent Data View for the contact's send status.
• D. Create an Analytics Builder Discover report.

Answer: B

 

NEW QUESTION 26
A customer team wants to retarget subscribers who click on links of key items promoted across email campaigns. Click activity will be cross-referenced with subscribers' regional markets on a master subscriber data extension.
What skill set should the customer team have for this solution to be viable?

• A. AMPscript
• B. HTML
• C. SQL
• D. SSJS

Answer: D

 

NEW QUESTION 27
A customer wants to perform an email send to a subset of a Synchronized Data Extension filtered on custom object data and return tracking to the Sales Cloud.
What approach should the consultant recommend?
Choose 2 answers

• A. Use Data Stream to sync Sales Cloud objects to the Marketing Cloud.
• B. Use Query Activities to create a Sendable Synchronized Data Extension.
• C. Use Data Filters to segment data to output a Sendable Data Extension
• D. Use Data Filters or Query Activities to output a Sendable Salesforce Data Extension.

Answer: A,D

 

NEW QUESTION 28
......

Marketing-Cloud-Consultant Dumps 100 Pass Guarantee With Latest Demo: https://www.pass4training.com/Marketing-Cloud-Consultant-pass-exam-training.html

Pass Your Exam With 100% Verified Marketing-Cloud-Consultant Exam Questions: https://drive.google.com/open?id=1nTFgSUONdlmKgBjIRee25evJVMmMbyly